Novabook

Building the Founding Team for a Global Startup Redefining Accountancy

The numbers that mattered

Novabook set out to reinvent accountancy for start-ups, building a platform that blends software with high-quality financial operations. To make this possible, they needed a cross-functional founding team who could operate in a high-growth environment while supporting clients across the world. They required engineers who could move fast, product managers who could turn complex workflows into simple user experiences, and accountants who could work comfortably inside a modern tech ecosystem. Global hiring added complexity, and they needed a partner who could move quickly across multiple disciplines and regions.

Roles filled

12

Full-stack engineers, product managers, founder associates and accountants

Time to shortlist

10

Days to deliver the first qualified candidates

Still employed

90%

Retention across all hires

Time to hire

6 months

Complete founding team built

Geography

Global hiring

Multiple countries and time zones

Novabook was at a critical build phase: developing a next-generation accounting platform that required a seamless fusion of fiscal rigor and modern product agility. To disrupt the legacy accounting space, they faced a complex multi-disciplinary talent gap; the need for engineers and product specialists who didn't just understand code, but possessed a deep 'product mindset' capable of translating complex financial workflows into intuitive software.

We built a global, multi-discipline hiring strategy

We engineered a global sourcing strategy for high-ownership fintech talent.

Our strategy focused on architecting a borderless hiring engine, identifying elite full-stack engineers and high-ownership operational leads across Europe. We moved beyond traditional headhunting to identify a rare tier of domain-expert individuals who combined deep fiscal literacy with the product mindset required for early-stage fintech innovation.

Securing the Multidisciplinary Core.

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We successfully deployed a cross-functional founding team of 12 specialists within six months, spanning full-stack engineering, product management, and specialized financial roles. This group formed the operational and technical backbone of Novabook, providing the domain-led intelligence required to scale the platform and deliver complex new product capabilities for a global client base. By securing 'T-shaped' talent with a startup mindset and engineers with fiscal literacy, we institutionalized the high-ownership culture needed to disrupt the legacy accounting space. This foundational core did more than just fill seats; they built the infrastructure required to support global clients and accelerated the firm’s roadmap toward becoming a dominant force in modern fintech.

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A finely ruled ledger grid, empty and precise
Timeline

First candidates in ten days, twelve hires in six months

Hiring across several countries and time zones, with a decision process built to run asynchronously so nobody waited on a calendar.

The grid with several columns emphasised in darker line
Retention

Engineers who can read a balance sheet

The rare part was fiscal literacy and product sense in the same person. We validated both rather than assuming an accountant could learn product, or an engineer could learn accounting.

A complete balanced grid, every line aligned and closed
Growth

The founding team, complete

Full-stack engineers, product managers, founder associates and accountants: the operational and technical backbone for a platform serving clients globally. Ninety per cent are still there.

“Thyme helped us hire across continents and disciplines. They understood what we needed and delivered a founding team that could execute immediately.”

Lukas Feddern
Founder

Ready to hire the right people

Book a call with our team to discuss your hiring needs.